Create redirects in seconds
Set an old path and a destination, and the 301 goes live instantly, no .htaccess edits, no server access, no plugin conflicts.
Redirect management
Move URLs without losing rankings or visitors.
WP Tailwatch lets you create and manage 301 redirects across every WordPress site, preserve SEO when URLs change, fix 404s, and point old paths to new ones without ever editing .htaccess.
In short
A 301 redirect permanently forwards an old URL, and its SEO value, to a new one. WP Tailwatch lets you create, edit, and monitor 301 redirects across all your WordPress sites from one place, so changing slugs or fixing 404s never costs you rankings or traffic, and you never touch .htaccess.
What it does
Redirects that protect your SEO.Move pages without losing rankings or visitors.
Stop editing config files by hand. WP Tailwatch turns redirect management into a few taps, so every moved page keeps its search value and every visitor lands on the right URL across your whole portfolio.
Catch & fix 404s
See which URLs are throwing 404s and redirect them to the right page before search engines and visitors give up on them.
Manage every site at once
Audit, edit, or bulk-apply redirects across your whole portfolio from one searchable view, no per-site logins.
How it works
From broken link to clean redirect.Spot, map, and preserve in three quick steps.
You do not need a developer or a config file to fix a moved URL. WP Tailwatch finds the problem, creates the redirect, and passes the ranking to the new page, all from your phone or dashboard.
1
Spot
WP Tailwatch surfaces 404s and changed URLs across your connected sites, so you know exactly what needs a redirect.
2
Map
Enter the old path and the new destination in the app or cloud dashboard, the 301 is created and live in seconds.
3
Preserve
Search engines follow the permanent redirect and pass the old page's ranking value to the new URL, so traffic keeps flowing.
Why it matters
Broken URLs leak traffic and trust.A clean 301 forwards both the reader and the ranking.
Every time a page moves without a redirect, you lose the SEO value it built and hand visitors a dead end. A clean 301 forwards both the ranking and the reader to the right place, quietly, automatically, and permanently.
That matters at scale: WordPress powers roughly 43% of all websites on the internet, so URL changes, migrations, and restructures are an everyday reality for millions of sites, and every uncaught 404 is lost search equity.
Source: WordPress.org, WordPress powers around 43% of all websites.
Needs redirect
Live
Healthy
Works well with
Keep every link healthy.Redirects are one part of a wider toolkit.
301 Redirection works alongside the rest of WP Tailwatch to replace 50+ separate plugins, so finding broken links, migrating sites, and swapping URLs all live in one place.
FAQ
301 redirect questions.Answers to what site owners ask us most.
Still deciding how to move URLs without hurting your rankings? These are the questions we hear most about when to use a 301, whether you need to touch .htaccess, and how to manage redirects across every site.
A 301 redirect is a permanent redirect that sends visitors and search engines from an old URL to a new one. Use it whenever a page moves, a slug changes, or content is merged, it forwards the old page's SEO value to the new address and stops visitors hitting a dead end.
No. WP Tailwatch lets you add, edit, and remove 301 redirects from the app or cloud dashboard without touching .htaccess or server config files. You set the old path and the destination, and the redirect goes live instantly.
Yes. Redirects roll up across every connected site into one view, so you can fix 404s, audit existing rules, and apply the same redirect to multiple sites without logging into each WordPress dashboard separately.
Change URLs without losing a thing.
Create 301 redirects, fix 404s, and protect your SEO across every site, right from your phone. Start free.
- Free forever plan
- No credit card
- 14-day money-back on paid plans